ABOUT US

Narai Intertrade Co., Ltd.

Narai Intertrade Co., Ltd. was established on October 6, 1989 by
Mr. Vassilios Lathouras and his wife, Ms.Wasna Roongsaenthong,
with a registered capital of 1 million baht. With Mr. Vassilios ’s background knowledge, they commenced a business of electronic apparatus and mechanical gadgets trading. After flourishing well for
a period of time, their business encountered the problem due to a lack of their own products. Therefore, Mr.Vassilios initiated a new business of textile products and many relevant accessories.

Since 1996, NaRaYa has grown rapidly. We have employed over 3,000 employees and have hired more than 4,000 makers from the countryside to produce quality products.

In 1993, a factory was formed with 15 sewing machines and 15 staffs. Then, their products were sold in Narai Phand Store with an area of only 2 square metres. The business tended to grow quite well.

 

Trademark Registration and Factory Expansion

In 1996, Narai Intertrade Co., Ltd. registered the “NaRaYa" trademark, based on the company's name."NaRaYa" is a word in Hindi language, meaning “Phra Narai” or commonly known as "Vishnu -the great god
of the Hindus". This name was chosen because of its good meaning and it is easy to pronounce in several languages.

In 2006, a registered capital was increased into 90 million baht and a head office was constructed on Chaengwattana Road in Nonthaburi.

In 2008, two factories were set up in Laluad District and Lam Plai Mart District, Buri Ram.

In 2011, a factory was set up in Phra Lup Sub-district, Mueang District, Khon Kaen.

In 2016, a factory was set up in Bang Kradi Sub-district, Muang District, Pathum Thani.

Nowadays, NaRaYa has exported the products to several countries around the world. There have been 24 branches of product distribution in Thailand and 13 branches in foreign countries. NaRaYa has proved that even a small business can achieve great success in both locally and internationally.

Mission & Vision

Mission
NaRaYa creates a wide variety of products from fabric to serve the needs of customers in all age levels so that they can use these products in all occasions. A perfect combination of high-quality fabric and exquisite craftsmanship can be turned into the best products for customers.

Vision
NaRaYa intends to continuously create and develop new products to serve the needs of both Thai and foreign customers, emphasizing on the quality, functionality, and beauty of the products.

Social Responsibility

NaRaYa has supported the entrepreneurs of small-sized enterprises. Most NaRaYa products are superb handcrafts of the skilled labour groups from many provinces in Thailand. This kind of support promoted an integration of people in the village, increased income and generated economic security for the villagers. This support was also seen as a distribution of income to a low-class population or villagers in that they did not need to leave their hometown and go to Bangkok to find their jobs.

NaRaYa delicately selected raw materials, designed the products and provided the trainings for the villagers who were participated in this project. Even though encountering the difficult challenges of trainings in order to attain the products with required standard on time, NaRaYa is a great success example of Thai products, created by skilled labour in rural areas and accepted by many people around the world.

NaRaYa participated in the government-supported project, which aimed to promote goods produced in each province, so that the rural families could earn income from their works in their own provinces. Moreover, NaRaYa also participated in the projects of income generating and poverty relief with CARE, which is a non-profit organization. Nowadays, over 3,000 families in many provinces in Thailand created the products for NaRaYa.

 

Ms. Wasna - The Face of NaRaYa

After Narai Intertrade Co., Ltd. was established, Ms. Wasna became the important mainstay of the company in terms of creativity. With the sharp eyes for fashion and beauty, Ms. Wasna advised a creative team about choosing the colors, patterns and textures of NaRaYa handbags. This can be seen as an initial success of NaRaYa.

Ms. Wasna is always open-minded and willing to accept new ideas. This can be seen from many NaRaY a products which have been developed into a more variety of appearances and patterns in each year. Furthermore, many different types of materials have been changed in order to be more suitable and modern. This makes NaRaY a products always look exotic and creative.

Ms. Wasna’s success doesn't arise from only the great gift for fashion. Strongly devoted herself to help the villagers, Ms. Wasna is the main person in raising the projects to generate works for people in Thailand. As a result, these people can earn income for their living and can provide appropriate education for their children. Since the initial establishment, NaRaYa has steadily grown and has made a famous reputation accepted widely in the world market. Many significant awards received by NaRaYa can evidently reflect a great success of the company.

 

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AWARDS & RECOGNITION

2000
Prime Minister's Export Award 2000
for Distinctive Development & Marketing of Thai Owned Brand.
By Department of Export Promotion / Ministry of Commerce.

Prime Minister's Export Award 2000

2002
Prime Minister's Export Award 2002
for Distinctive Development & Marketing of Thai Owned Design.
By Department of Export Promotion / Ministry of Commerce.

Prime Minister's Export Award 2002

2002
Game Gae Jon Award 2002 for Quality and Growing A Successful Business
By Game Gae Jon TV Programs

Game Gae Jon Award 2002

2002
Khun Wasna Roongsanthong obtained
The Most Admirable Order of the Direk Gunabhorn 2002

Khun Wasna Roongsanthong obtained
The Most Admirable Order of the Direk Gunabhorn 2002

2003
Prime Minister's Industry Award 2003
for Small and Medium Industry Management.
By Department of Industrial Promotion / Ministry of Industry.

Prime Minister's Industry Award 2003

2004
Superbrands Awarded 2004.
By Superbrands England

Superbrands Awarded 2004

2004
Outstanding Businesswoman 2004.
By Gender and Development Research Institute.

Outstanding Businesswoman 2004

2006
Superbrands Awarded 2006.
By Superbrands England

Superbrands Awarded 2006

2007
Workforce benefits awards 2007
By Ministry of Labor

Workforce benefits awards 2007

2009
Bai Pho Business Award by Sasin 2009
(Branding , Quality, Efficiency)
By Siam Commercial Bank and the Sasin institute of Chulalongkorn University

Bai Pho Business Award by Sasin 2009

2009
Standard Social Security Award 2009
By Social Security Office Nonthaburi

Standard Social Security Award 2009

2010
Drugs Free Workplace Award 2010 (La-Loud Factory)
By Department of Labor Protection and Welfare.

Drugs Free Workplace Award 2010
(La-Loud Factory)

2011
Drugs Free Workplace First Level Award 2011
(La-Loud Factory) By Department of Labor Protection and Welfare.

Drugs Free Workplace First Level Award 2011
(La-Loud Factory)

2011
IP Champion 2011Trade Mark. By Department of Intellectual Property.

IP Champion 2011

2013
Awards the Standard on Prevention and Solution to Drug Problems in an Establishment 2013 (Chakkarat Factory)
By Department of Labor Protection and Welfare

Awards the Standard on Prevention and Solution to Drug Problems in an
Establishment 2013 (Chakkarat Factory)

2013
Green Industry Award 2013
Level 1 (Green Commitment1)
(Chakkarat Factory) By Ministry of Industry

Green Industry Award 2013
(Chakkarat Factory)

2015
Green Industry Award 2015
Level 1 (Green Commitment1)
(La-Loud Factory) By Ministry of Industry

Green Industry Award 2015
(La-Loud Factory)

2015
Premium Products of Thailand
The Pride of Thais 2015
By Ministry of Industry

Premium Products of Thailand
The Pride of Thais 2015

2015
Safety Commitment Award 2015
(Chakkarat Factory)
By Ministry of Labor

Safety Commitment Award 2015
(Chakkarat Factory)

2015
Safety Commitment Award 2015
(La-Loud Factory)
By Ministry of Labor

Safety Commitment Award 2015
(La-Loud Factory)

2015
(Phra Lab Factory) Department of Employment

(Phra Lab Factory) Department of Employment

2016
Drugs Free Workplace Third Levels Award 2016
By Department of Labor Protection and Welfare.

Drugs Free Workplace Third Levels Award 2016

2016
Green Industry Award 2016
Level 2 (Green Activity)
(La-Loud Factory) By Ministry of Industry

Green Industry Award 2016
(La-Loud Factory)

2016
Quality Persons of The Year 2016 Award
Foundation of Science and Technology Council of Thailand (FSTT)

Quality Persons of The Year 2016

SUCCESS of NaRaYa

Using Thai trademark for export, NaRaYa received the Prime Minister’s Export Award 2000, in the branch of “Development & Marketing”, from the Ministry of Commerce. This award aimed to promote Thailand’s export. In 2002, NaRaYa also received the Prime Minister's Export Award, in the branch of designing.

In addition, NaRaYa received the Prime Minister's Industry Award 2003, in the branch of “Small and Medium Industry Administration”, from the Ministry of Industry. NaRaYa was also selected to be 1 of 10 Thai companies receiving Superbrands Thai Exporter Award 2003 and 2006. We are very proud for taking a part in promoting Thailand's export.